I’ve used Docstoc for quite some time now and the website only gets better. Here are some neat things you can do on the website which will help you push your brand forward to businesses/individuals:
Share your wisdom - you write more than just a blogpost? may be an ebook, or a whitepaper on your expertise? [...]
There’s a lot of talk around the blogosphere and in the news about Google Caffeine and I thought writing a post about it would be useful for entrepreneurs and new-age marketers. First of all, I would like to clear the cloud about what Google Caffeine is; (no, it is neither a cup of coffee nor [...]
A great ad-copy at the right place (the one above was placed as a “coverpage” before the homepage of a popular stock research website) , with a creative tag-line, and good photography - that too - for a successful product can still be ignored and cause disruption to a viewer if you don’t know how [...]
I came across a well-researched article by eMarketer exploring various aspects of online marketing such as video, search engines, social media and its impact on consumer behavior and governance. It also talks a little bit about internet penetration numbers in the US and the fact that US is still not in the top 10 list [...]
Every so often, I come across some “free” e-books which have very less to offer because of their generic appeal. I think this book has a clear objective and provides good value for its length. Consider reading it if you are a internet start-up and it will go a long way in improving your pricing [...]
It is interesting to see how the city’s trying to attract more visitors in a down economy. They have recently launched a campaign advertising their YouTube channel - not sure how old their channel is but they have given it a fresh look with new videos/playlists and an ad campaign striving to increase subscriber-base, video [...]
After finally graduating from business school, it’s time to get down to business. Today I’m happy to introduce you to Webventurous - a new venture that will provide end-to-end web strategy solutions that are not only scalable but also fit well with your business strategy.
While I’ve provided web services in the past, Webventurous brings with [...]
The equivalent of TV’s interruptive advertising is making waves across online video websites - including YouTube. Today, I experienced this first-hand when I put on a video on YouTube - I was greeted with the McDonald’s new breakfast commercial. This was surely not pleasing as a frequent YouTuber. Although, short commercials have been around for [...]
This is an interesting excerpt from an article I just read. It emphasizes the importance of spreading ideas rather than imposing them on your web customer. Make your marketing message viral by being an apprentice of your customer rather than a marketer because they have the power to chose what they would like to see.
Marketers [...]
“Regardless of age, regardless of position, regardless of the business we happen to be in, all of us need to understand the importance of branding. We are CEOs of our own companies: Me Inc. To be in business today, our most important job is to be head marketer for the brand called You.” from the [...]
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